Since founding Jacquemus in 2009, self-trained designer Simon Porte Jacquemus has charmed customers across the globe with his witty re-imaginings of authentic French motifs and clever distillations of style uniforms. Often in singular palettes or fabric choices that speak to deeper themes, his pieces become cult must-haves almost instantly. He states ‘The clothes are just decorations for my stories’;  and the stories are rooted in Gallic classicism but pared down or upended for the 21^st century. From micro-purses to asymmetric sandals the aesthetic remains youthful and playful.